Agnieszka Zygmunt

In research and design activities for new solutions, values are still very often underestimated or treated only as high-level assumptions. We focus on functionality, technical assumptions and we look for innovation, forgetting that using value as a design tool can give the same products a completely different face.

Using specific product discovery and service design solutions as an example, we'll talk about how a product can be impacted by appropriate discovery, research, and then leveraging design values for end-users. We will discuss the advantages and risks, how to combine the perspectives of different types of research, and - step by step - how to start using values as a design tool.

Our planet is becoming warmer than ever. Global social and economical issues surrounding the climate crisis are on the rise. As designers of digital products and services, we participate in the march of progress at the cost of contributing to global warming. Whilst energy usage skyrockets and technology takes over, we need to look for opportunities for sustainable growth. Or degrowth? What are our options on the verge of planetary collapse? How much of it are we responsible for, and how much of it is shaped by the attention economy and capitalism? Can we achieve digital sustainability without sacrificing convenience and changing the status quo? Join us to hear our guests discussing these topics and beyond.

Wojtek Kutyla will moderate an insightful discussion between a number of experts representing influential digital organisations.