MEET & GREET
WORKSHOP
SPEAKER

Maja Voje

Best-selling Author of GTM Strategist

About

Maja Voje helps companies build and execute winning go-to-market strategies. She is a best-selling author of Go-To-Market Strategist.

Maja Voje spent 15 years working in growth and marketing across the spectrum of high-profile unicorns and enterprises such as Google, Rocket Internet, Bayer, and Heineken to scaleups and over 800 startups.

One thing became painfully clear:

74% of products fail not because the products are bad but because of GTM mistakes.

And even average products succeed if the plan is solid.

And that became Maja’s mission: How to give great products the fighting chance they deserve.

Maja invented the GTM Strategist method and created GTM Power Hour, GTM Checklist, and many other resources. That helped thousands of companies to thrive in their go-to-market endeavors and focus their resources on where they have the highest chance of winning.

In her career, Maja Voje has helped several companies invest up to $10-25 million and scale from $20 million to $60-100 million in yearly revenue. She studied at Said Business School, Oxford University, Wirtschaftsuniversität in Vienna, and the Shanghai Institute of International Trade.

Maja Voje

talks

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Maja Voje

's

workshops

WORKSHOP

How AI Products Really Go to Market — A Zero-Budget Playbook

AI might be booming—but launching an AI product that actually gets traction? That’s still a mystery for many founders.

In this high-impact session, Maja Voje breaks down a practical, tested framework for going to market with an AI-powered product without burning cash. Whether you're building an AI agent, tool, or platform, you’ll learn what actually works to go from 0 to your first 1,000 users and beyond.

You’ll discover:

- Why most ideal customer profiles (ICPs) are fiction—and how to build one that converts

- How to position your AI product to deliver 10X value (without ever saying “AI”)

- Fast ways to test pricing—before you build a single feature

- 7 go-to-market tactics you can use for free (including growth loops that compound)

Built from first-hand experience helping AI startups and backed by early results from a new AI content tool, this talk will give you the confidence and clarity to launch smarter.

Read more

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