Agile + UX Transformation Lead at ABB
Adam manages change and agile transformation in Smart Building division of swiss ABB. He persuades people that the only way to create digital products is to love people you’re designing for, constant adaptation and experimentation. Adam creates wise teams working on great products. A psychologist, coach accredited in ICF, interested in everything.
How does the micro world of designers effectively block the flow and generation of #value in companies? How can collaborative work be - intentionally or not - disorganized, sabotaged, and slowed down, which makes people upset? I will share my experience and tell a few stories about the paradoxes of collaboration between UXers and the rest of the people in the organization.
You will:
-> Get to know how to agilely and skillfully create an organization that serves no one and nothing but the designers themselves
-> Get the ability to recognize the oblivious actions that make design and designers have less impact on their companies than they should
-> Get a strong sense that design is a #teamsport, but teams are much more than just the designers themselves -
> Hear stories worth telling in the future over a beer