Product & Management Stage
A Year Inside an AI-Native Product Team. Here's What Actually Broke
About
I left the safety of a senior consulting role to join an AI-native team building a product with millions of LLM calls per month — to see where this change is actually taking us. This is my AI reality check.
Three questions I went in with: how product teams actually work in an AI-native setup, whether everyone should build, and what it even means to ship a product where your core is non-deterministic AI.
What I found was messier than any framework I know. I'll share what we got wrong, what we tried, and what I'd do differently — not from the outside, but from a year spent inside this shift.

Brynn Chadwick — Principal Product Manager at Kraken
The Hard Part of AI Isn’t the AI
Mid
AI
Product Strategy
Case Study
🇬🇧 English

Bilgi Karan — Design Leader / Innovation Strategist at IKEA
When Careful Innovation Beats Disruption: Using Ethics for Long-Term Product Success
Senior
Ethics & Sustainability
Product Strategy
Leadership & Career
Case Study
Strategy
🇬🇧 English
Krzysztof Ras — Head of Engineering at Keyrock
How to build a digital bank in 2026?
🇬🇧 English

Michał Kosecki — Head of Product Design & Digital Experience at LUX MED / BUPA
Conway's Law from the Inside: Navigating Org Structure When You Can't Change It
Senior
Org & Collaboration
Leadership & Career
Case Study
Strategy
🇵🇱 Polish

Debbie Levitt — CXO at Delta CX
Three Levels of Atomic Product-Market Fit
Mid
Product Strategy
Research Methods
Framework
🇬🇧 English

Piotr Kacała — Co-founder at Superhero.tech

Wojtek Strzałkowski — Co-founder at Superhero.tech
Who Replaces the PM-Designer-Engineer Trio?
Mid
AI
Org & Collaboration
Future of Work
Framework
Strategy
🇬🇧 English
Maciej Walaszczyk — CTO at Text
Filip Jaskólski — CPO at Text
Teaching an Old Dog New Tricks: Rewiring a 24-Year-Old Product Company for AI
Senior
AI
Product Strategy
Org & Collaboration
Case Study
🇬🇧 English
Ludmila Kostyleva — Head of Product at Tutlo
Escaping the Feature Factory: The Real Story of How We Started Driving Business Outcomes Through Continuous Discovery
Mid
Product Discovery
Product Strategy
AI
Case Study
🇬🇧 English

Marty Cagan — Founder and Partner at Silicon Valley Product Group
Product In the Age of AI
Senior+
AI
Product Strategy
Strategy
Inspirational
🇬🇧 English

Marcin Woźny — Product Discovery Director at Autopay
How I built a production validation in regulated env
Mid
Product Discovery
Experimentation
Case Study
Framework
🇬🇧 English

Petra Wille — Product Leadership/Executive Coach at Independent
Manage Up! A Guide for Product People to Understand and Influence Leadership.
Mid
Leadership & Career
Org & Collaboration
Framework
🇬🇧 English

Wojciech Smajda — Senior Technical PM at IBM
…wait by why?
Mid
Data & Quant
Product Strategy
Inspirational
🇬🇧 English

Kamil Cupiał — Head of Product at Vasco Electronics
Beyond the Screen: Designing AI Hardware for Real-World Communication
Mid
Hardware & Beyond-Screen
AI
Product Strategy
Case Study
🇬🇧 English
BECOME our SPEAKER at waysconf 2024
